Small Business Branding and Marketing DOES NOT have to break the bank, especially when you’re just starting to launch your small biz idea. In this blog, Michelle Wintersteen of MKW Graphics shares 10 tips for growing (and up-leveling) your small biz brand even before you land your first paying client.
Co-author, Lauren Allen of Right Hand Business Coach, discusses how she pivoted a skill set learned in the corporate world that doubled our email marketing engagement. ADKAR is a widely used Change Management methodology used to create communication strategies, find out how we used it to promote and ultimately successful Small Business Saturday Flash Sale.
Pinterest may feel like the wild, wild west of Marketing and Content Platforms. In this blog, Michelle Wintersteen of MKW Graphics shares her tips for getting started with Pinterest as a Small Business Owner including optimizing your profile, creating branded board covers and putting yourself in the creator instead of curator role!
Most entrepreneurs jump in to starting a new biz with both feet… they need a LOGO and they need it NOW! We’re breaking down why you should pump the breaks and instead consider in investing in a Brand Design instead of just a logo. Brand Designer Michelle Wintersteen of MKW Graphics is sharing what’s involved in the brand design process and why it’ll set your small biz up for success.
You’ve only got one shot to make a first impression, and for many small business owners, your first impression with a potential client might be your Instagram Profile! Co-author Michelle Wintersteen of MKW Graphics is breaking down the best practices for keeping your Instagram handle, description and link on fleek.
I am SO thankful for the Small Biz Start Up Guide! Braden, Lauren and Michelle made the overwhelming logistics and legalities of starting a business feel manageable and exciting. This is an easy (but very thorough) read, filled with step-by-step guidance on everything from business planning and filing, to marketing and hiring. This guide answered both the questions I had weighing on me daily AND the questions I didn't even know to ask. I would recommend this to all potential and current small business owners!
- Jamie Englehardt
Wow. From Vision to Launch - this step-by-step guide takes you through opening your business... well, step by step. If you follow this guide, you'll have all your bases covered and more.
I already launched my own business 2 years ago and could only wish for this guide back then - despite living and "businessing" in Germany, this guide would have helped me with so many things that I've either had to painfully and slowly figure out or have never even gotten around to, yet. I definitely will now, though.
Got some catching up to do, and this guide may just be my ticket to getting it done. So excited!
- Pia Newman
The Small Biz Start Up Guide offered the answers to all my questions! It was very well organized and easy to follow. I read over the whole guide and it took little time. Once I read through, I went back to specific areas I needed to focus on to help me make improvements to my current systems…I would recommend Start Up Biz Guide to anyone starting a brand new business, those who may already have a small business and could use more guidance and professionals in their corner, and those who need an easy way to keep track of the basics and the important things, we on the business side, may forget about. All three writers have professional backgrounds and expertise and I would highly recommend working with them to get your small business growing!
- Bethany Shuppert, Owner of EUstress Fitness
Where was this when I started Mod.Merchant?!?! Instead I spent countless hours online trying to figure everything out myself!
This guide is awesome! The authors did a great job of covering all the important details of starting a business in an easy to understand guide complete with checklists to keep you on track. It's a fantastic resource for you as your launch your business!
- Sarah Ferrence, Owner of Mod.Merchant
The Master Timeline has been incredibly helpful to my entrepreneurial adventures. I highly recommend the timeline for all adventurers seeking to hop on the entrepreneur train!
- Lucy Dugger
